P2 Games is delighted to announce a partnership with HIT Entertainment, one of the world's leading independent children's entertainment producers and rights-owners, to develop and publish the first ever Fireman Sam and Bob the Builder mobile games. The deal marks the first mobile application games for HIT Entertainment’s popular pre-school boy’s brands, which will be released in Winter 2011. The apps will initially launch on the Apple Store for iPhone, iPod Touch and iPad users, with the prospect of Android and other mobile platforms to follow. Commenting ahead of the releases, Gerry Whiteside, Co-Director of P2 Games, says: “We are delighted to be collaborating with HIT Entertainment on such high-profile brands as Fireman Sam and Bob the Builder. This partnership is a great compliment to our continually expanding portfolio of high-quality brands and will strengthen our position as a key publisher for kids’ mobile games. We are confident that the apps will be successful additions to both brand propositions and look forward to sharing them with pre-schoolers across the globe this winter.” P2 Games has planned engaging creative concepts for both applications that will capture the excitement of both popular TV shows, including the much loved characters, familiar music and sound effects. The new apps will target pre-school children with an action-packed range of activities with varying difficulty settings to enable even the youngest kids to pick up and play without the need of parental guidance.